5-9 September 2024

Maison & Objet Paris is the decoration and lifestyle industry’s most highly publicised event. Between physical exhibitions and MOM, it’s a constantly updated pool of creative talent, with 600 new brands and 80,000 visitors from France and overseas present at each edition. No other event gives you this level of customer reach, sparking the kind of business opportunities you won’t find anywhere else. 3,000 exhibitors and 1,500 journalists wouldn’t miss this event for the world. What about you?


 The following locally produced products, in the craft and design sector, of exceptional quality and uniqueness will be considered for this event.

The Craft and Design Institute  are delighted to invite your company to exhibit at MAISON & OBJET.  The show is scheduled to take place from

The Department of Trade Industry and Competition (the dtic), offers South African manufacturing companies the opportunity to showcase their products at various international trade fairs.  In this instance, the scheme which provides funding for successful applicants, is called the Sector Specific Assistance Scheme (SSAS), and Emerging Exporters are encouraged to participate under this scheme.  

Companies who meet the criteria, set out by the dtic, may apply for funding, and successful applicants will enjoy the following benefits – upfront payment of exhibition costs, freight forwarding, one economy class return flight ticket, accommodation (breakfast and dinner included).

Companies who do not qualify for SSAS funding, are welcome to apply for EMIA Individual Funding. Send an email to for assistance with the application process and forms. 

      Qualifying Criteria
To qualify for support, an emerging exporter should meet the following requirements: Be a registered legal entity in South Africa in terms of the Companies Act of 2008 (as amended); the Close Corporations Act, 1984 (as amended) or the Co- Operatives Act, 2005 (as amended); 

Must comply with statutory requirements including registration with SARS for tax clearance certificate, export registration with custom and excise and CIPRO. For a business to qualify, it must be:  (a) owned by a Black South African citizen with at least fifty-one percent (51%) ownership and managed by Black person(s), woman owned or disabled persons and have a turnover of less than twenty-five million rand (R25 million) or (b) be a Small Medium and Micro-Sized Exporter, with a turnover of less than the applicable sector threshold as per the latest Department of Small Business Development gazette or Act; (in this case for a manufacturer – less than R25 million)

Comply with the requirements of Broad-Based Black Economic Empowerment (B-BBEE) legislation and must in this regard achieve at least level four (4) contributor status in terms of the B-BBEE Codes of Good Practice (refer to; Have traded locally for at least twelve (12) months and with 12-month Annual Financial Statements compiled and reviewed by an accountant/auditor registered with a professional accounting body e.g. SAIPA,SAICA, SAIBA.  Financials older than 18 months will not be accepted. 

Emerging exporters who have not participated under the dtic EMIA individual funding scheme, are allowed to apply for 4 dtic SSAS funded exhibitions per year to a maximum of 12 in the company’s lifetime.  The dtic has dismissed all previous utilized SSAS funding before April 2022 and all companies will have 12 SSAS funded opportunities available from April 2022. To be considered for International Exhibitions, all applicants’ marketing material must be of good standard and quality:  High resolution photographs on the brochures and international contact details:  +27 (contact numbers) to appear on brochures and business cards. 
All applicants must have a WORKING website.  

In view of the budget, only 20 companies can be selected for funding on the pavilion.  Please note that there is a strict deadline date for submitting your application and supporting documents and only 100 % completed applications will be considered for funding.   If your application is successful, you will be responsible for the application, payment and issue of your own VISA. Although accommodation (bed, breakfast and dinner) will be covered by the dtic, you may be required to put down a credit card as a hold for incidental charges you might incur during your stay.  Please note that you will have to have approximately R2000 on your credit card for the holding fee on your room.  If you haven’t made use of extras on your room such as room service, snacks and drinks from the room’s mini bar, laundry etc. the full amount will be reversed to your credit card after you check out on the last day.  Please note that the reversal of the credit card holding may take several days.   All exhibitors will be required to personally cover all costs regarding Covid-19 testing as per hosting country regulations for travel, entry, and exit, and ALL additional costs relating to Covid-19 including health-related expenses if applicable. NON PARTICIPATION:  Please take note of section C on the SSAS application form:  The Individual Participant will be liable for the costs incurred for non participation at the event. WESGRO and CDI will not be held liable for any legal or civil consequences should the information given by the applicant be incorrect/incomplete or fraudulent.     How to apply The deadline for application: 26 April 2024 Read through the SSAS Guidelines before completing your application form. All application documents to be submitted as INDIVIDUAL DOCUMENTS in pdf format via WeTransfer to and to reach us by no later than 26 April 2024 Save and Number the documents in the following order and specific file names as follow: Company Name_Checklist Company Name_Agreement Company Name_Declaration Company Name_Application Form Company Name_Company Registration  Company Name_Exporter Registration Company Name_Certified Passport Company Name_Certified B-BBEE Company Name_Tax Compliance Status PIN Company Name_Accountant Letter Company Name_Annual Financials Company Name_Company Profile Company Name_Product Brochure Company Name_Previous Funding Company Name_Export Progress Report PLEASE NOTE that due to the weak rand, and incredible high cost of participation of this event a fee of R5000 per business will be charged to assist in paying for exhibitor registration package.  

Documents to submit: Checklist    The CDI agreement completed and signed SSAS Declaration between the Project Coordinator and Individual Applicant, completed and signed. SSAS Application Form.  An application form must be 100 % correctly completed and signed.  Use the SSAS Application Sample Form to ensure that your application form is completed correctly.   Company Registration Document (CIPRO/CIPC/CK) Customs and Excise Registration (SARS Exporter Registration) Certified copy of a valid passport (must be valid for at least 3 months after the exhibition dates) B-BBEE Certificate or Certified Exemption Affidavit.  Affidavit for Micro Enterprises with an annual turnover of LESS than R10 million or Affidavit for Small Enterprises with an annual turnover of MORE than R10 million. Valid Tax Compliance Status PIN Annual financial statements not older than 18 months compiled and reviewed by an accountant/auditor registered with a Professional Accounting Body e.g. (SAICA, SAIBA, SAIPA) compiled in accordance with the International Financial Reporting Standard for Small and Medium-sized Entities and the requirements of the Companies Act of South Africa. Signed letter from the Accountant/Auditor on a letterhead (sample Accountant/Auditor Letter) confirming the turnover and assets of the company and indicating the Professional Accounting Body and Registration Number of the Accountant/Auditor.  (Compulsory for all applications) Company Profile (use headings and provide information as per checklist) Products Brochure Previous Funding Document Export Progress Report If you have any questions or need assistance, please do not hesitate to contact  on email    Facebook Cosmetic Export Council of South Africa CECOSA Email Instagram YouTube  

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